Condominium Project in Downtown Kamloops
Mosaic is a gorgeous red brick and glass, modern condominium building built in downtown Kamloops, on 5th Avenue and Battle.
This was a great project, as Communication Solutions was brought in from the ground floor and helped come up with the name, branding, sales kits, print material and website. It resulted in branding that fit the physical classiness of the actual building, built by A&T Project Developments.
The colours chosen for the logo were burgundy red and metallic grey. In addition to this colour palette, which could easily be interchanged with the logo were cyan blue and moss green.
Sales kits and brochures took advantage of this metallic silver in the colour scheme, and we incorporated a printed metallic sheen into the ink of the pieces. The images chosen reflect the target audience of these units – young corporates, that exude upscale lifestyle and urban appeal.
Throughout the website, are interactive components throughout. For example, on the floor plans views, a user will scroll to one of the four floors of the building to choose the floor they are interested in, then scroll over which unit on the floor to preview the layout and floor plan. Downloadable floor plans and price lists are linked through pdfs.
This is a Communication Solutions client and project. Go to www.solutiongroup.ca to view their services. Lead designer contracted: Kristina Benson.